Table of Contents
| Chapter 1 |
Basics |
| |
- A little history
- Equipment
- Lingo
|
| Chapter 2 |
You've Got E-mail |
| |
- Setting up e-mail
- Sending and receiving e-mail
- Doing business via e-mail
- Broadcasting
|
| Chapter 3 |
Surfing the Web |
| |
- Research
- People finders
- Chat rooms
|
| Chapter 4 |
Exhibiting Online |
| |
- Online exposure
- URL acquisition
|
| Chapter 5 |
Selling Art on eBay |
| |
- The six steps
- Post auction
- Enhancing sales
- Scheduling auctions
- Advanced strategies
- Time-savers
- Form Letters
- Resources
- Conclusion
|
| Chapter 6 |
Designing your Website |
|
- Design aspects
- Sample site map
- Creating images for the web
- Meta tags
- Security
- Hiring a web master
- Testing your site
|
| Chapter 7 |
Making a Splash on the Web |
| |
- Promotional prep
- Links
- Guerrilla tactics
- Getting return visitors
- PDF files
- Search engines
- Press lists
- Tracking visitors
|
